A MESSAGE TO EVERY REAL ESTATE BROKER AND SALESPERSON

Never Be a Secret Real Estate Agent

Who knows what you HAVE and what you WANT?

Your real estate licence is an investment. Are you getting the return you deserve?

A Wake-Up Call for Our Profession

Independent analyses of 2025 Toronto Regional Real Estate Board (TRREB)-related transaction activity reported that approximately 52.7% of agents recorded zero transactions and another 36.6% recorded one to four. Together, that is approximately 89% with four or fewer recorded transactions.

These are third-party analyses, not an official TRREB productivity report. Recorded transaction counts may not capture referrals, all commercial business, team contributions or other activity.

How many of those professionals knew a buyer, a possible seller, or a business owner who might sell for the right price—but never networked that information?

The Opportunity Hidden in Everyday Conversations

A buyer says, “I’m looking for a small apartment building.” A landlord says, “I might sell for the right price.” A business owner says, “Bring me a qualified buyer and we can talk.”

What happens next? Too often, that valuable information stays in someone’s memory, notebook, phone or computer. If other professionals do not know what you have or want, how can they find you to do business?

MLS® Shares Listings. ICIWorld® ILS Shares Opportunities.

ICIWorld is not a replacement for MLS. Our Information Listing Service (ILS) works alongside it, helping real estate professionals share listings, buyer requirements, and appropriately authorized information about potential opportunities that may not yet be listed.

What Are Haves and Wants?

Haves are properties or business opportunities available for sale or lease, including listings and appropriately described potential opportunities. Wants are buyers’ acquisition criteria or tenants’ space requirements.

A Want does not require you to have a signed property listing. It can begin with knowing what a buyer is looking for and having appropriate permission to share those requirements.

Post useful information in a searchable industry database so other professionals can discover it. Let ICIWorld do the work for you—networking 24/7, locally and globally.

Our Training Goal: 15 Haves and Wants in 90 Days

You do not need 15 signed listings. We teach members how to identify meaningful opportunities through conversations and three special questions:

• Who do you know who wants to buy or lease?
• Who might consider selling or leasing for the right terms?
• Who could introduce you to another person with a real estate requirement?

The goal is to build at least 15 meaningful Haves and Wants within 90 days, keep them current, and develop connections, appointments, referrals and transactions.

One Question. A Real Estate Opportunity.

In a member-reported example, a residential salesperson asked a dentist whether they would consider selling for the right price. The dentist was open to a buyer but did not initially want to sign a listing agreement.

Through ICIWorld networking, the salesperson connected with another broker who had a buyer. The professionals arranged the necessary documentation before proceeding, and a sale was reported within days, with closing approximately 90 days later.

The lesson: Residential agents do not have to become commercial specialists to recognize opportunities. They can also refer business to experienced commercial brokers, subject to applicable rules and agreed compensation arrangements.

Over $1 Billion

In Member-Reported Real Estate Sales

ICIWorld has been developing worldwide professional networking since 1994. Members have reported over $1 billion in sales associated with networking connections. Individual results vary, and past results do not guarantee future transactions.

Imagine a Worldwide Network of Haves and Wants

What if thousands more real estate professionals shared buyer requirements and properly authorized potential selling opportunities in one searchable network?

A broker with a buyer could find a broker with an opportunity. A residential agent could discover a commercial referral. A seller’s opportunity could reach qualified professionals who otherwise might never hear about it.

Our vision is one worldwide real estate networking place for Haves and Wants—an ILS working alongside MLS systems. Ontario has already become an active commercial real estate networking community for ICIWorld members. We invite professionals everywhere to participate.

An Invitation to Brokerages, Boards and Associations

I have been a licensed real estate broker since 1974. I would welcome the opportunity to demonstrate how ICIWorld works and how to uncover, describe, search and network Haves and Wants responsibly.

We offer recorded educational presentations and sessions for real estate brokerage companies, boards and associations. Learn how the Information Listing Service can complement your MLS activities and help professionals uncover additional opportunities.

BOOK AN EDUCATIONAL DEMONSTRATION →

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Don’t Let Your Real Estate Information Remain a Secret

Every day your information is not discoverable by other professionals is another day they may not be able to find you.