A Message for Real Estate Brokers and Salespeople Worldwide
The Missing Part of Real Estate Marketing
Why Every Real Estate Broker and Salesperson Should Be Using an Information Listing Service
MLS® is an essential system for marketing signed listings. But real estate professionals also work with buyers, sellers, landlords, tenants, investors, confidential opportunities and properties that may not yet be ready for MLS®.
MLS® Markets Listings. ICIWorld® Markets Information.
That is the important difference.
🏢 MLS® Helps Market Signed Listings
When a property is listed and ready for public marketing, MLS® is an essential part of the real estate business.
🌐 ICIWorld® Helps Market Opportunities
ICIWorld® helps licensed real estate brokers and salespeople network listings, Haves, Wants, buyers, sellers, landlords, tenants, investors, referrals and confidential opportunities.
What Is Missing When You Depend Only on MLS®?
A great deal of real estate business begins before there is a signed listing.
🔹 An owner says, “Bring me an offer, but I am not ready to list publicly.”
🔹 A buyer is ready to purchase, but the right property has not yet been found.
🔹 A landlord wants a tenant without broadly advertising the property.
🔹 A tenant is actively searching for space in a particular area.
🔹 A business owner may sell if the right buyer is introduced.
🔹 A broker has a confidential opportunity that cannot yet be publicly identified.
🔹 A member may have a referral or cooperation opportunity in another city or country.
These opportunities still exist, even when they are not on MLS®.
Real Estate Is a Have-and-Want Business
Every transaction begins with information.
A Have
A property, business, development, listing, exclusive, landlord, seller or opportunity that may be available.
A Want
A buyer, tenant, investor, developer or client actively searching for a particular opportunity.
The transaction happens when the right Have connects with the right Want.
Why Should Every Broker in the World Have ICIWorld®?
✔ It gives you another way to locate buyers, sellers, properties, businesses, landlords, tenants and investment opportunities.
✔ It helps you market information that may not yet qualify as a signed public listing.
✔ It creates more reasons for buyers, sellers and other brokers to contact you.
✔ It can help you cooperate, make referrals and participate in transactions outside your immediate market.
✔ It puts more real estate information to work through your licence, your contacts and your website.
🌐 Put More Opportunities on Your Website
Most real estate websites show properties for sale or lease. But owners also want to know whether you have access to buyers, tenants and investors.
ICIWorld® IDX links can help you display searchable real estate opportunities and buyer Wants on your own website.
Imagine someone visits your website, reviews 100 exclusive apartment-building opportunities and contacts you about a $4 million property.
You may be able to sell it, cooperate with the posting broker or arrange a referral. Without that information on your website, the visitor may contact someone else.
Every day your information is not working online is another day someone may not be able to find you.
🏢 Do Not Just Show Properties—Show Buyer Demand
A property owner may ask:
“How many buyers do you have?”
Your website can help demonstrate that you are connected to buyers, tenants, investors and other professionals who may be actively searching.
Show owners that there may be ready, willing and able buyers looking today.
A Lifetime of Real Estate Experience Behind ICIWorld®
ICIWorld® was built from decades of trading real estate, conducting Have-and-Want marketing sessions and seeing how many valuable opportunities begin through conversations, relationships and professional networking.
Drawing upon more than 52 years as a real estate broker and over 32 years developing ICIWorld®, the service was created to help brokers and salespeople make more connections, uncover more opportunities and better serve the public.
✔ More than 52 years as a real estate broker
✔ Over 32 years developing ICIWorld®
✔ Past CCIM Chapter President
✔ Past Chairman of an International CCIM Commercial Real Estate Conference
✔ Decades conducting Have-and-Want marketing and networking sessions
✔ Experience trading hundreds of real estate properties
🏆 Most Important: See the Business Being Done
Do not judge ICIWorld® only by what we say. Read examples of transactions, referrals, commissions and business opportunities reported as a result of connections made through the service.
Choose the Membership Option That Works for You
Start by the month. Stop anytime.
That works out to approximately $16 per month.
💳 VIP Corporate Discount Card Included
Your membership includes access to the VIP Corporate Discount Card. By using available participating business and travel discounts, your savings may help offset some or all of the cost of your membership.
Too Busy to Figure It All Out?
Make an appointment. Within minutes, we can show you how to search, find opportunities, use the available information and begin making connections—even before you decide whether to join.
The Brokers Who Have Both Have More Ways to Do Business
MLS® markets properties.
ICIWorld® markets opportunities.
The real estate brokers and salespeople who use both have more information, more connections and more ways to create transactions than those who depend on only one.
Membership pricing, programs, benefits and discounts are subject to current terms and conditions. Transactions and results vary according to member activity, market conditions and individual circumstances.