Are You Using 100% of Your Real Estate License?
MLS® markets listings. ICIWorld® networks opportunities.
Most Real Estate Professionals Use Only Half the Power of Their License
Every real estate broker and salesperson knows how valuable a signed listing can be.
Once you have a listing agreement, you can market the property through MLS®, your website,
social media, and other advertising channels.
But what happens when an owner says:
“I’m not ready to sign a listing agreement right now, but if you bring me a qualified buyer,
I’ll pay a commission.”
Many agents simply walk away because they cannot place that opportunity on MLS®.
That May Mean They Are Using Only 50% of Their License
In our opinion, the first 50% of a real estate license is the ability to obtain,
advertise, and market signed listings.
The other 50% is learning how to identify, qualify, and professionally network
opportunities that are not yet listed — while respecting all rules, regulations,
and codes of ethics.
Networking opportunities also include signed exclusive listings, which are confidential for any one of several legitimate reasons.
This Is Where ICIWorld® Comes In
ICIWorld® teaches brokers and salespeople how to network information confidentially,
professionally, and effectively to help generate leads, uncover opportunities,
build relationships, secure listings, and create commissions.
MLS® Helps Market Listings
MLS® is excellent when you have a signed listing agreement and are ready
to publicly market a property.
ICIWorld® Helps Network Opportunities
ICIWorld® helps members network Haves, Wants, exclusive opportunities,
buyer requirements, and information that can lead to listings and sales.
Both Can Generate Leads. Both Can Lead to Transactions.
If a property or business owner is not ready to sign a listing agreement today,
that does not necessarily mean the opportunity is dead.
It may simply require a different professional approach.
ICIWorld® Teaches Members How To:
- Network opportunities properly and confidentially.
- Generate leads that can lead to listings and sales.
- Use social media effectively.
- Add exclusive information to their websites through IDX/ILS tools.
- Follow industry rules, regulations, and ethical standards.
- Market MLS® listings while also networking professional real estate information.
A Note About Residential Real Estate
For residential real estate, if you have a signed listing agreement and publicly
advertise the property address, MLS® rules generally apply.
ICIWorld® complements MLS® by allowing members to market their MLS® listings while
also networking opportunities and buyer requirements in a professional environment.
Use 100% of Your Real Estate License
MLS® markets listings. ICIWorld® networks opportunities.
Use both. Build relationships. Generate leads. Create more opportunities.
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